Archive for Podcasting

How to podcast. Part II

To whom are you speaking? That’s pretty much Part II of How to Podcast right there. So much good stuff flows from here, as we’ll see in later posts. This is a deceptively simple question to which the answer might, at first blush, just be “our customers” or “our employees”. But that’s not a good [...]

How to podcast well. Part 1.

The Guardian knows how to make excellent podcasts I teach courses on how to blog but I’ve declined offers to teach a course on how to podcast. It took me a long time to learn to podcast: weeks spent figuring out “compression”, “normalisation”, what microphones to use, how to use GarageBand and Logic Pro. To [...]

Public radio's success shows why companies should be podcasting

The success of public radio shows people are hungry for well-packaged information, they’re multi-tasking and the ability to get information while they do something else is major selling point. So why isn’t your company podcasting?